P.S. A friend said I was bat crazy 
       to send this to you.

       He thought that if I kept quiet 
       clients would forget to cancel 
       and more people would pay 
       on the 1st of November.

       We'd make more money

       And he's right.

       This email IS costing us money.

       In the short run.

       However, we passionately believe 
       that our clients are under our 
       protection so we'll never ever 'trick' 
       our way into your wallet.

       I know that if we always do what 
       is best for you then not only will 
       you trust us and choose to stay 
       with us, you'll tell your friends 
       about us because we put you first

       So we'll all win in the long run!